As many of you know I do a lot of satellite media tours for various travel related and also no travel related products. I just did another satellite media tour for Allianz Travel Insurance across 24 media markets around the country. Here is an example from my latest tour. This one was a Las Vegas […]
What is a Satellite Media Tour?
November 30, 2015 by 1 Comment
A Satellite Media Tour is a common thing that many people don’t know anything about and certainly don’t understand. A satellite media tour (SMT) is a technique used by corporations or businesses to present an expert of their choosing to interact with dozens of local news stations around the country with the goal of getting […]
Satellite Media Tour for Guinness Storehouse
June 25, 2014 by 1 Comment
I recently did a satellite media tour (SMT) for Guinness Storehouse and a few other products. If you’re not familiar with satellite media tours they are basically short live infomercials across 25-30 local network affiliates all around the country. They also include several radio interviews as well. It is a long and exhausting day where […]
